I am excited to announce that I am the first male brand ambassador for Wisconsin Up. I was born and raised in Central WI.

I have spent my life enjoying the outdoors and I am always looking for a way to enjoy it with my family. I cannot wait to raise my children enjoying and reflecting the nature like I was taught.

I recently have invested my time into bass fishing. I took 1st place in the Upper Midwest Bass Series Challenge. I plan on continuing fishing in these events for a long time and doing a lot of traveling.

I am outdoors in a lot of different types of weather and I like Wisconsin Up 's clothes. It is hard to find good quality clothes but here they are!

I get compliments on them all the time. They are good quality and hold up great! I am happy to be part of this team.

-Matthew